MISSION STATEMENT
To foster intense research aimed at improving and increasing yields of the Indian mustard crop and also to strengthen and enhance the Indian mustard Industry’s ability to profitably produce oil and other value added products that offer superior value to farmers on one side and consumers on the other side throughout the world.
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With the same mission M/s Puri Oil Mills Ltd in the year 2018 acquire the Mustard Research & Promotion Consortium which was established in 1999, and was founded upon a belief that the humble mustard seed contained enormous power in terms of culinary usage, health benefits, medical treatments and industrial applications, to name just a few. The main mandate of MRPC was to unleash this power through intensive research aimed at the commercial exploitation of the entire value chain of the mustard molecule and its derivatives. These research initiatives were backed by a widespread outreach to various stakeholders through a well-planned set of promotional activities and communications.
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Over the years, the activities of MRPC were supported by extensive participation from eminent scientists, researchers and members of the medical fraternity. Moreover, the Government of India actively supported the institution, generously funding various projects and programmes. All of this enabled MRPC to carry out breakthrough research that resulted in the creation of several innovative valueadded products and the acquisition of six patents. The knowledge base and laboratory infrastructure built by MRPC across two decades has enabled the institution to move beyond its original mandate of mustard research, and to offer testing and analysis for a wide range of food products.
Industry Prospective:-
- MRPC establishes and enhances confidence in FBO by way of analyzing the product and confirming its conformity with the claims mentioned on the pack label.
- Globally safety and quality of food products are regulatory requirements for consumer wellbeing.
- It’s a leading technology and solutions provider for edible oil manufacturers.
- MRPC is actively engaged in establishing in-house Quality Control Laboratories in edible oil manufacturing facilities.
- Through the application of Science, Analysis and Innovation MRPC provides consultancy for value addition to edible oil industries.
- MRPC provides regulatory support services; these services are critically important in a scenario where product recalls can adversely impact businesses, not just financially but in terms of reputation as well.
- In an industry driven by new products and the novelty factor, MRPC offers product development and advisory consultancy to partner with customers in this area of competitive advantage.
- MRPC supports and collaborates with the food industry to formulate manageable solutions for ensuring regulatory compliance, and creating products that are robust and effective.
- MRPC helps industry users to adhere to regulatory requirements in an era dominated by compliance issues; to demonstrate the quality of your food products and services; and to increase consumer confidence in products and production processes.
Consumer Prospective:-
The services provided by MRPC can also help end-consumers in diverse ways:
- To be well informed about the nutrients in packaged foods
- To select food products that are nutritious and healthy
- To access information on beneficial macro and micronutrients
- To make safe and healthy choices with regard to food products
- To avoid chemical and biological contaminants
- Knowledge provider related to bioactive compound of edible oil and its relation to health